Pete
Hong
Social Media and Digital Marketing
Specialist
ABOUT PETE
I am a social media and digital marketing specialist with over 15 years of experience. I have worked in-house, agency and publisher-side across some of the world’s biggest retail, travel, health, FMCG and hospitality brands including Samsung, Qantas, LG, Coca-Cola, Blackmores, Scenic Cruises, LVMH, Audi, NSW Government and more.
Managing audiences from ten thousand to ten million, while juggling 8+ projects across 4 different platforms is what I do before breakfast. I am fascinated by brand identity, copy, and curating meaningful and out-of-the-ordinary content and campaigns.
From running global influencer marketing campaigns to creating award-winning mobile apps from scratch and accidentally producing a Logie-nominated TV show, I am driven by developing an array of experiences and touchpoints, both online and offline for some of the world’s most talked about brands.
Endlessly curious and hungry to learn.
Services
Awards & Recognitions
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Spikes Asia 2022
Silver: Best Co-Creation and UGC
Bronze: Best Consumer Goods
AiMCO Awards 2022
Winner: Best TikTok Partnership -
Mumbrella Awards 2022
ShortListed: Social Idea of the Year
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Media Federation Awards 2017
Winner: Campaign of the Year Food and Beverage
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Media Federation Awards 2013
Winner: Best Use of Technology and Social