Pete

Hong

Social Media and Digital Marketing
Specialist


ABOUT PETE

I am a social media and digital marketing specialist with over 15 years of experience. I have worked in-house, agency and publisher-side across some of the world’s biggest retail, travel, health, FMCG and hospitality brands including Samsung, Qantas, LG, Coca-Cola, Blackmores, Scenic Cruises, LVMH, Audi, NSW Government and more.

Managing audiences from ten thousand to ten million, while juggling 8+ projects across 4 different platforms is what I do before breakfast. I am fascinated by brand identity, copy, and curating meaningful and out-of-the-ordinary content and campaigns.

From running global influencer marketing campaigns to creating award-winning mobile apps from scratch and accidentally producing a Logie-nominated TV show, I am driven by developing an array of experiences and touchpoints, both online and offline for some of the world’s most talked about brands.

Endlessly curious and hungry to learn.

Services

Awards & Recognitions

  • Spikes Asia 2022

    Silver: Best Co-Creation and UGC
    Bronze: Best Consumer Goods

    AiMCO Awards 2022

    Winner: Best TikTok Partnership

  • Mumbrella Awards 2022

    ShortListed: Social Idea of the Year

  • Media Federation Awards 2017

    Winner: Campaign of the Year Food and Beverage

  • Media Federation Awards 2013

    Winner: Best Use of Technology and Social